Friday, January 21, 2011


A few things out and about this week in Sweets World...

We reached an agreement with Andrae's Kitchen to serve at Borleske Stadium in 2011. The menu is still in the works, but at least they will have my personal favorite dish of all time - poutine. We may be the only park outside of the province of Quebec to serve poutine in the ballpark. I am VERY excited about that...looking forward to friends from Canada getting down to Walla Walla to give it a try...

Our new web feature explores with a little depth the companies that invest in our product.
We have a new feature on the website called "Partners in Play" - a feature that takes an in-depth look at the companies that help drive our business. They truly are the partners that help us put together a great product and are the ones who's businesses we support in the community and the region. Check out this week's inaugural column that features Wildhorse Resort & Casino.

Tickets are starting to really pick up - we have sold out of the available new premium seats behind home plate (construction starts Monday!) and have seen a great bump in reserved and general admission tickets. It is shaping up to look like roughly half the games this season will be sold out - can we get to ALL the games? Baby steps...we are looking for another rush around the time (March 1) that we release the promotional schedule, so get in early...when they are gone, they are gone!

Just so everyone knows, we have the best staff in the game - they are passionate, involved, and smart as you will find in the industry. Get to know them here - I am lucky to work with such talented people.

See you in roughly 4 months for Opening Night!

Sunday, January 9, 2011

Back from Nashville - a report...

What a cool city! We just returned back from the ABCA Conference at the Gaylord Opryland Hotel (which is a city in and of itself). It was a great opportunity to meet with some of the top coaches in the country (which lends itself to a more efficient recruiting process - I learned more this year in terms of the schedule top programs keep in placing their players), to meet with other top leagues around the country and learn just from meeting people and having a ton of one-off conversations how to improve our product both on and off the field. Plus, we enjoyed a great night with the Sweets crew out at Jack's BBQ a great hole-in-the-wall BBQ joint on Broadway (downtown) then spent the evening rocking out at Tootsies and The Stage on Broadway in true Nash-Vegas style. Don't be surprised if the Sweets brand shows up on a CMT special in the near future (no reason that it would, I'm just saying don't be surprised!!) One take-away from this week was the overall health of the summer collegiate game - in legitimate leagues - is strong. It is a future of baseball that is exciting and very much what minor league baseball must have been like 30-35 years ago.

A quick "Thank You" to all the Expos fans that are now following our Tweets and this blog. A place and a team that have such a special place in my heart - and I am excited that we are bringing Sweets joy to our friends in la Belle Provence.

For those that are looking for it, here are some links that may be of interest for you:

Walla Walla Sweets - Official Home Page
Walla Walla Sweets - Official Facebook Page
The Sweets Shoppe - exclusive home of Sweets Gear
Sweets Tickets - season tickets are flying right now - and you'll love our Del Taco Family Four-Pack!

Have a great night...